Will EA's Football Series Struggle Without the FIFA Name?
Right now, it would appear that EA are choosing to drop the FIFA name for any games that they go on to create in the future, but at the end of the day, this could end up being a monumental mistake. If you look at the late 1990s or even the early 2000s, you will soon see that the sporting games have gone to very impressive lengths to try and make sure that they step up the games as much as possible, and a lot of this has been done through 3D graphics and impressive player models.
Of course, you also have real-world physics. It would seem that the world of sports has changed forever, but at the end of the day, it looks like this could be the end of the road. EA Sports are choosing to change the series and they are now looking at a very different public reception too.
The Gaming Industry
If you look at the casino NetBet, then you will see that they have a lot of sporting-themed games, but at the end of the day, these games are not dependent on the FIFA name so they are not going to lose out on fans. With EA Sports however, dropping the name could be disastrous. EA have worked to build the FIFA name from the ground up and they have helped to make it one of the most successful games on the market too. That being said, it looks like the company is choosing to let go of this branding.
EA Could be Hurting Themselves
It is safe to say that EA could really be hurting themselves if they drop this part of the name. The FIFA name debuted all the way back in 1993 and right now the series is well over 20 years old. In the last 30 years, the EA brand has worked to try and build the brand quite a lot and every entry to the series has helped to push the boundaries of the game more and more. By the year 2000, it is safe to say that FIFA were able to cement themselves as a leader in the world of soccer, and they have also become the go-to choice for the organisation. Right now, it would seem that they are a household name and that they are able to cause a monumental shift in the game.
For over 30 years, FIFA and EA have benefitted each other but this partnership coming to an end could mean that there are bigger benefits to come. Sure, the move is risky, but at the end of the day, this is how new brands are able to come forth and cause even bigger waves. Who knows if this is going to be the case but right now it would seem that there are some big moves happening and EA could be in for a lot of chaos in the years to come. Fans should be keeping an eye on this story, as it could change the world of football gaming forever.
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